Aviv Sports recently had the honor of participating in the Stop Jewish Hate campaign, represented by a single blue square, recently launched by the Kraft Family. As a company that believes in the unifying power of sports, Aviv knows how important it is to take a stand against hate and bigotry in all its forms, including racism and antisemitism.
Aviv donated their nets and signage pieces, traditionally used to promote leagues, teams and corporate sponsors, and made a switch to make it possible to promote and spread the Blue Square message. With the support from Hapoel Jersualem, Aviv’s Founder’s, David Warschawski and Tamir Goodman were at Pais Arena to hang the Aviv Nets and attach the Stop Jewish Hate logo, as part of their ongoing efforts to promote a message of unity and acceptance.
Aviv extends a big thank you to the Kraft Family for spearheading this important campaign and to Hapoel Jerusalem for being the first professional basketball league to share the powerful message on their nets.